Nooka watches defy convention. It’s gotten to the point now though that even their standard, completely abnormal timepieces seem a little run of the mill. Obviously this is not something that the brains behind Nooka are comfortable with, so they’re mixing it up again with the ZIZM. Start with the ZenH display (We get confused with the names too. It’s the one where hours, minutes and seconds are displayed in 4 separate horizontal bars.) and then put a unique faceted crystal lens on top. The fractal pattern is mirrored in the silicone strap that needs to be cut to your specific size. That kind of sounds like a pain, but it means the watch will fit you–and only you–like a glove. In other words, it’s weird and crazy and totally unlike anything you’ve ever strapped on your wrist before.