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Johnny Cash. The entire cast of Men In Black. That dude from Lost. Out of all the colors in the rainbow—well, the five that men “supposedly” recognize—black always seems to be at the top of the list when a man wants to look his best. But it’s not just clothes. Cars, gadgets, bags and gizmos also look their best when they’re clad in man’s go-to color. Here’s everything you need to get decked out like your very own man in black—just add your favorite pair of jeans and a shirt.

This sponsored post is brought to you by Mercedes-Benz.

1. Keyport Slide – $39+

2. Botta Solis All Black Watch- $550

3. Superb Choice Dual-Port Battery Pack – $37

4. Billykirk No. 202 Everyday Tote – $260

5. Nau Riding Jacket – $195

6. Nikon 1 Camera – $650+

7. iPhone 4S – $199+

8. Calibrate Dillon Wingtip Dress Boot – $145

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Your morning routine is begging for Parachute’s towels. What makes them different? Well, Parachute uses an innovative process called Aerocotton Technology, which blows air through the cotton fibers as they’re spun. That means extra fluffy towels that dry quickly. Plus, the towels are made exclusively from premium long-staple Egyptian cotton, which is the best around. Soft, absorbent, and quick-drying—Parachute’s towels offer everything you want. Your new favorite part of a long, hot shower? Drying off.