Hipster Branding

Hipster Branding

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Let’s talk about irony for a moment. Hipsters like to think of themselves as unique and streets ahead of everyone else, yet somehow they all look identical (square glasses, skinny jeans, scarves all-year-round). The same could be said about the logos of Hipster Branding—they too all look identical (san-serif fonts, simple graphics, an old-timey vibe). Hipsters roll their eyes at corporate logos with serifs or color and insist that they know better when it comes to design. But what would happen if they actually got to design corporate logos? Hipster Branding by Dave Spengeler features simplified versions of well known brands like McDonalds, Adidas, Apple and Mercedes Benz.


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The Martin Wholecut Oxford Is Handmade from a Single Piece of Italian Leather The Martin Wholecut Oxford Is Handmade from a Single Piece of Italian Leather
The Martin Wholecut Oxford Is Handmade from a Single Piece of Italian Leather PARTNER

For those who find attention-grabbing brogues and ornate details a bit too flashy but who still want a pair of attractive, well-made dress shoes, The Martin Wholecut is the answer. Handmade in Italy out of a single piece of Italian calfskin leather, the rich, supple dress shoes feel exceedingly comfortable and look sleek without being over the top. Each is outfitted with a leather lining, a matching leather sole, and is even painted by hand. Plus, thanks to the Blake construction, The Martin Wholecut Oxfords feel light and flexible.

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