Avengers-Assemble-at-Target

The Avengers is going to be a blockbuster hit. Combine Iron Man, Captain America, Hulk, Thor, Hawkeye and the other Avengers and the super hero movie equivalent of a Long Island Iced Tea practically sells itself. But when Disney gets behind something you know there are going to be action figures (kind of a no-brainer on this one), lunchboxes, fruit snacks and The Avengers branded versions of everything they sell at Target. Which just makes this marketing campaign by agency Wieden + Kennedy for Target all the better. Avengers imagery (including an Iron Man bust) created from things you can buy at Target. We want all of them.


Parachute-CM-IF2-11-13-17

Ah, the waffle weave. Looks cool, feels great, reminds us of toasted Eggos. You’ve seen them before–probably in a fancy store or hotel–but Parachute’s brand new Waffle Towels are different. They’re spun using innovative Aerocotton Technology, which basically means they’ll be dry by the time your significant other finally gets out of the shower and realizes you stole their towel. Parachute’s Waffle Towels come in two sizes and two neutral colors. Plus, their 100% cotton construction means they start soft and only get softer with time. Even Kevin McCallister would approve.