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Billboards have to be creative to steal your attention. Forget an ironic turn of phrase or some smart placement, Carlsberg went right for our hearts (and guts) with free beer. Yup, this poster, which when up in London this week, allowed passersby to stop for a pint. The billboard was created by advertising agency Fold7 and Mission Media, and it was overlooked by a security guard. In big, bold letters, it championed itself as “Probably the best poster in the world.” We can’t argue that.

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Whether you’re trying to refine your archery skills or just get a leg up on the competition when it comes to office warfare, the BB Sniper mini crossbow from Uncommon Carry will fit the bill. Handmade out of stainless steel and equipped with a self-loading chamber, the BB Sniper is designed to hurl projectiles like toothpicks or mini BBs with surprising accuracy at a range of about 30-50 feet. Make sure to schedule some time for target practice because this addictive little crossbow can do some damage. Have fun, but avoid the sensitive areas.