Inventories of War: Soldiers’ Kits From 1066 to 2014

Over the course of almost two centuries, the gear in a soldier's kit has changed quite significantly. The photographer Thom Atkinson documented thirteen of these kits, ranging from a huscarl at the Battle of Hastings in 1066 to a close-support sapper in the Royal Engineers from 2014, in a Hypebeast Essentials style. The series, published on Telegraph UK, is called Soldiers Inventories, and it's serious history porn.
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Cult of Individuality – Future Vintage Project SPONSORED

You know you're not supposed to toss your raw denim in the wash, but there's that breaking point when you just have to, right? Cult of Individuality wants to entice you to push those limits with the Future Vintage Project. If you can commit to breaking in a pair of raw denim from Cult as often as possible through April 30th without washing them, you could earn a $1,000 credit and your personal style even get produced. Throughout the process, your jeans will develop a signature fade and a unique wear that's totally your own. Document the extended break-in process, and you could score the $1,000 credit. We’re in, are you? ... check it out
$N/A buy
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A Month of Beer Quotes

For the last month we've been celebrating beer's greatness by posting a quote relating to our favorite frothy beverage on our social media pages each day. Every one has featured original artwork and photography and was designed as a toast to water, malt, yeast, and hops. So pour yourself a pint and check out the full ... continue reading
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The Labels of Evil Twin Brewing

Besides churning out killer beers like Even More Jesus and Bozo Beer, Denmark’s Evil Twin Brewing has consistently plastered their bottles with interesting labels. From the bold and often humorous names to the almost fractal-like design, the bottles and cans from Evil Twin are instantly recognizable. We talked with ... continue reading
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Intricate 3D Ice Cubes For Your Whisky

Edible art is one thing, but hot damn do we want some of these ice cubes for our next glass of bourbon or rye. Each cube created for Suntory Whisky's 3D on the Rocks campaign is made with incredible detail, a precision drill and fresh spring water. But don't just take our word for it, check them out.
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Biological Planes By Al Brady

For the next evolution of airplanes and fighter jets, Al Brady imagines us looking to animals for inspiration. Not just creatures today, but animals from the past as well. His pterodactyl jet will be featured in the upcoming film Is This Heaven, and here you can get a look at some of his other creations.
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Shopped Tattoos Uses Celebrities As Canvas

Have you ever wondered what Steve McQueen would look like with neck tattoos? How about McConaughey with eye tattoos? What about a sleeved Obama? Honestly, we hadn't either, but clearly someone did or else the Shopped Tattoos Tumblr wouldn't exist. We're glad it does, though, because these are awesome.